Overview

In a celebration of luxury and exclusivity, we were honoured to lead and manage the national launch of the Forge Heated Ice Press for Monogram Canada. This landmark event marked Monogram Canada’s first-ever national press event on the West Coast, hosting 100 of Vancouver’s finest ultra VIP guests. Beyond the event, we strategically expanded Monogram Canada’s presence in British Columbia while optimizing their database. The evening’s pinnacle was the grand unveiling of the Forge Heated Ice Press.

Our journey included selecting the ideal venue in Vancouver, resonating with Monogram Canada’s luxury ethos. We meticulously crafted the guest list to include Vancouver’s elite, ensuring an impeccable experience. These strategic collaborations ensured that every aspect of the evening exuded the exclusivity and grandeur befitting Monogram Canada’s brand.

Guests were initially greeted at a captivating champagne reception in the Penthouse of the Kent, setting the tone for the evening. They were then whisked away in private groups along a discreet path, featuring a brief presentation of the Monogram brand. This journey ultimately led them to the private adjoining gallery, expertly partitioned to reveal a speakeasy-style room infused with immersive AV, becoming the highlight of the night and the perfect environment for the grand unveiling. Guests, were then invited to mix and mingle, and enjoy custom cocktails crafted by a renowned mixologist and the generous sponsorship of Tres Generaciones and Bowmore Whisky.

Client

Monogram Canada

Services

Brand Experience (Event) Strategy, Planning, Management
Event Styling & Consultation
Day-Of Execution and Hosting
Guest List Management + CRM Database Building
Staffing Services
Strategic Partnership / Sponsorship Relations
Creative Services (Asset Design)
Media Production – Media Wall Photography & Recap Video Production